Are You Taking Full Advantage of These Blogging Tactics?
While it’s easy to become a witch just by wearing a big hat and black clothes, it’s not so easy to create a unique look like Wicked’s green-skinned Elphaba.
Unlike Halloween, blogging doesn’t have to be scary and we’ve got 28 advanced blogging tricks to maximize your business blog’s measurable results. (If you’re first starting a blog, check out our{https://bhartiyadiwasi.blogspot.com/}
Over 50% of businesses who’ve blogged for 5+ years don’t leverage the full power of their blogs to generate measurable success according to Curata. [Note: Curata defined success as 10,000 pageviews per month.]
The biggest benefit of blogging is developing owned media that supports sales, improves search results and builds your brand.
28Advanced blogging tricks
1. Set measurable goals associated with your business objectives
Attempting to be a Top 100 blogger in 6 months is a daunting task and won’t necessarily enhance your business.
2. Know your audience
As with any content, it’s critical to understand the people you’re trying to reach so that your posts resonate with them and keep them returning for more. To this end create a targeted persona for your blog.
3. Select your blog topic with care
Since you need to focus your blog content, the more specific your niche, the better.
Your blog shouldn’t be the Wikipedia of your category.
4. Invest in your blog
Many bloggers start with a great burst of energy then quickly burn out. Your business blog requires resources both human (including content creation, copyediting, promotion and technology) and financial. Neil Patel spends a minimum of $20,000 per month on Quick Sprout.
5. Choose your keywords based on analysis
Don’t leave your keywords to chance. Integrate your keyword research into your editorial calendar to ensure that you’ve got posts for each keyword and phrase.
6. Keep your blog post ideas flowing
If possible, don’t leave your blog writing until the last minute. I find that when I start too late, my blog posts take twice as long to write and are half as effective. The average blog post is 800 words and takes 2.5 hours to write according to Orbit Media’s blogging research.
7. Convince readers to dive deeper into your content
Extend your visitors’ time on your blog by getting them to scan through your entire article and seek other related information on your blog. To this end, make sure that your recommended content stands out.
8. Expand your media empire.
Offer your audience content in a variety of formats to expand your reach and build new segments of your audience.
9. Get involved with your readers
While many bloggers consider comments to be nirvana and others complain about the spam, the bottom line is that your audience wants to engage and get your feedback. Here’s what The University of Queensland’s Dr. Stephanie Tobin found:
10. Promote your blog everywhere
Like any other form of advertising, it’s important to continually get your message out. Your audience needs to see a promotion 5-7 times before they believe it and take action.
11. Maximize your blog post reach on social media
Once isn’t enough on social media. You’ve got to build your community and continue to be active and engaged. (For help with your social media shares, check out what you can learn from 2.6 billion social shares. Includes charts!)
12. Give your best content to other top blogs
Spread the wealth of your information to other platforms.
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